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The British Council brand and the brand structure are the result of a substantial investment of time, money and effort. It is very important that we protect and sustain them by getting the branding right. We have tried to make this guidance as clear and simple as possible by the use of examples, but again, if you are not sure about what to do with a particular project or communication then please contact the brand team in the UK. An e-mail or telephone call is a lot less costly than getting it wrong. CONTACTS If you work for the British Council: Brand enquiries: Your first point of contact for all brand enquiries should be your regional marketing and communications lead. However, please do feel free to contact the corporate brand team at: Design enquiries: If you are commissioning design work and would like a quote from our in-house team please complete a design brief and email it to Katie Franklin. Design roster: The British Council has an approved roster of graphic design agencies. Agencies who are not on this roster can not be commissioned for any design work. For agency recommendations please contact the brand team. Image bank: The British Council’s searchable image bank, the Asset Bank contains over 8,000 images, all of which were shot in and around British Council offices and feature staff and British Council customers. All images in the Asset Bank are downloadable directly from the site in a number of formats and resolutions. You will need to register to use the Asset Bank at http://assets.britishcouncil.org. Please note all images must be credited where ever they are reproduced. If you are a supplier or design agency: Brand enquiries: If you are working on a piece of work for the British Council and would like a brand briefing or some advice regarding the British Council brand please contact the brand team at brand@britishcouncil.org. Image bank: The British Council’s searchable image bank, the Asset Bank contains over 8,000 images. All images are downloadable directly from the site in a number of formats and resolutions. Please note all images must be credited when they are reproduced. You will need to register to use the Asset Bank at http://assets.britishcouncil.org. Corporate Brand Team details Tony Bains Maria Llinares Address: Telephone: Fax: E-mail:
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© British Council
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