Brand

Downloads

The following section contains low-resolution jpeg files from the first Promotional Toolkit photo shoot by Mat Wright. Should you require high-resolution images they are available either on the ‘Photo resource DVD’ of the toolkit or by contacting Design Department.

	Photography download sections

	Please click here for male photography
	Please click here for female photography

Images are supplied in three formats for your designer to use. They all have specific uses within the templates and are not to be mixed. The activity area and product selector indicates which photograph is to be used. Do not override the templates by instructing your designer to use colour when duotone or greyscale is indicated or vice versa.

Full-colour (CMYK) portrait images are used only on the corporate generic products and young learner products for teaching centres.

Files have the following naming convention: XXXXcol.tif

Duotone portrait images (converted to CMYK) are used only on the Learn English, Exams and Education products.

Files have the following naming convention: XXXXDUO.tif

Single-colour (greyscale) portrait images are to be used only in the coloured bar on corporate generic, Learn English, Exams and Education products.

Files have the following naming convention: XXXXGS.tif

Step 1– Take the required shots ensuring you follow the photography brief and lighting diagram.

Step 2– Convert the full-colour image to greyscale.

Step 3– Convert the image to a duotone (settings can be found on the Designers’ template DVD) and then convert the duotone to CMYK and save as a tiff file.


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